Day 4: Thursday - The Culture of Food

Today we were at the Pipkins, a farmer market, and in JungleJims, an highly entertaining foodstore. Days before, we also went to Krugers

(a) Krugers: it's a mainstream grocery store. Same looking racks and no extra decoration stuff.

Pipkins: look like an vegetable market in a village with a roof on in. It has fresh food in boxes, less racks and black tables. The inventory remembered me

JungleJims: a lot of different theme-sections with an own map for the store.

(b) Krugers is for these people, who just want/need to have something fast and directly. My expierience is that the time you stay in the shop is short.

In Pipkins, you can talk to the service-people there and feel like going on a market. Everything is calm. You have a great choice of fruits from USA.

JungleJims is amazing. It makes a shopping trip to an event for the whole family. And, of course, these people who are happy are buying more.

(c) In Krugers, I saw a lot of families.

To Pipkins goes people, who want to eat something healthy. But the prizes here are a little expensive, so you cannot find the poorest citizens here.

JungleJims is like Disneyland for food. There are many eyecatcher, decoration, samples on every corner. So I think, this is a good store for families with young children. The problem with young children is often, that when they are getting bored, they start to cry and so on. I think, with the special stuff in the shop, families can stay longer there and buy more.

There were also country-typical sections in there. I saw for example some vietnamese guys, who want to buy a big bag of rice, which you cannot find in other mainstream-stores like Kruegers. So it is very good for people with immigration-background, who do not want to abstain from their food from home.
The special combination of mainstream-foodstuff and special sections mixed with entertainmaint while shopping makes JungleJim so attractive.